Privacy policy
Effective date September 16, 2026 Website https://theelsearchive.com
This Privacy Policy explains how BRANCHIO LLC, doing business as THE ELSE ARCHIVE, collects, uses and discloses personal information when a person visits https://theelsearchive.com, places an order, contacts us or otherwise uses our services.
Personal Information We Collect
· Contact and account information, including name, email address, telephone number, billing address, delivery address and account login information.
· Order and commercial information, including products viewed or purchased, order history, returns, exchanges, customer service records and preferences.
· Payment-related information. Payment providers process complete card and bank details; we generally receive transaction status, payment method type and limited billing information.
· Device and usage information, including IP address, browser type, device identifiers, pages viewed, referring pages, cookie data and interactions with the store.
· Communications and content submitted to us, including emails, contact forms, reviews, photographs and return documentation.
How We Collect Information
We collect information directly from customers, automatically through the store and its cookies, and from service providers that support checkout, payment, fraud prevention, analytics, fulfillment, delivery and customer service. We may also receive information when a customer signs in or pays through a third-party service.
How We Use Information
· Process payments, fulfill orders, provide tracking and administer returns, exchanges and refunds.
· Create and manage customer accounts and respond to questions.
· Maintain store security, prevent fraud and enforce store terms.
· Operate, troubleshoot and improve the website and customer experience.
· Send transactional messages and, with consent where required, marketing communications.
· Comply with tax, accounting, legal and regulatory obligations.
How We Disclose Information
We disclose personal information only as reasonably necessary to operate the store, complete transactions, protect rights or comply with law. Recipients may include Shopify, payment providers, fraud-prevention vendors, order fulfillment providers, carriers, analytics and technology vendors, professional advisers, regulators and law enforcement. Information may also transfer in connection with a merger, financing, sale or reorganization of the business, subject to applicable law.
Shopify
Our store is hosted by Shopify. Shopify processes information when customers visit the store, use checkout or interact with Shopify services. Shopify may process information in countries other than the customer’s country. Customers can review Shopify’s consumer privacy information and privacy controls at privacy.shopify.com.
Advertising and Analytics
The store may use analytics or advertising technologies to measure visits, understand purchases and show relevant promotions. Some disclosures for cross-context behavioral advertising may be treated as “sharing” or “targeted advertising” under applicable state privacy laws. Available cookie settings, browser controls and legally required opt-out links can be used to manage these activities. We do not sell personal information for money.
Data Retention
We retain information for as long as reasonably necessary to provide services, maintain business and tax records, resolve disputes, prevent fraud and meet legal obligations. Retention periods depend on the type of information and the reason it was collected. We delete or de-identify information when it is no longer needed, subject to legal and operational requirements.
Data Security
We use reasonable administrative, technical and organizational safeguards. No internet transmission or storage system is completely secure, so we cannot guarantee absolute security. Customers should protect account passwords and contact us if they believe an account or transaction has been compromised.
Your Privacy Choices and Rights
Depending on where a customer lives, applicable law may provide rights to access, correct, delete or obtain a copy of personal information; opt out of certain sale, sharing, targeted advertising or profiling; limit certain uses of sensitive personal information; and appeal a denied request. We will not discriminate against a customer for exercising an applicable privacy right.
To submit a privacy request, email support@theelsearchive.com with “Privacy Request” in the subject line or call +1 570-463-5422. We may verify identity before completing a request. An authorized agent may submit a request where permitted by law, but we may require proof of authority and identity verification. To appeal a decision, reply to our response with “Privacy Appeal.”
Marketing Communications
Customers may unsubscribe from marketing email by using the link in the message. Transactional communications about orders, security, policy changes or customer service are not marketing messages and may continue when necessary.
Children
The store is not directed to children under 13, and we do not knowingly collect personal information from children under 13. A parent or guardian who believes a child submitted information should contact us so we can review and delete it where required.
External Links
The website may link to services that we do not control. Their privacy practices are governed by their own policies. Review those policies before providing personal information.
Changes to This Policy
We may update this policy to reflect changes in the store, technology or law. The effective date at the top identifies the latest version. Material changes will be communicated as required by applicable law.
Privacy Contact
Email: support@theelsearchive.com
Phone: +1 570-463-5422
Customer service hours: Monday-Friday, 9:00 AM-6:00 PM Central Time, excluding U.S. federal holidays
Mailing address: 3238 S Palisades Dr, Springfield, MO 65807-8501, United States